Grupo OTG — Medios & Comunicacion & Pr

Grupo OTG — Medios & Comunicacion & Pr logo
Brazilian digital sports media group based in Cuiabá that brings together the R10 Score portal in partnership with Ronaldinho Gaúcho, the Tylty Company tipster operation and the Agência Fluma influencer agency.
## A Brazilian operation built around Lucas Tylty Grupo OTG was born in Cuiabá, capital of Mato Grosso, as a project led by Lucas Tylty, an entrepreneur who built his public profile around sports investments and the education of Brazilian bettors. What started as solo tipster work evolved over the years into a holding with several companies operating in parallel, all anchored in the Brazilian football audience. The headquarters remain in Cuiabá and the workforce sits in the 20 to 50 employee range, a mid-sized operation that projects itself globally as a reference in digital sports media. ## R10 Score, the Ronaldinho Gaúcho partnership and the mainstream audience The most publicly visible piece is R10 Score, a portal and app developed in partnership with Ronaldinho Gaúcho that delivers real-time football news with an educational angle and a format aimed at mass audiences. The brand, supported by the reach of one of the most recognisable names in Brazilian football, became one of the country's main information channels in its segment. For a sports betting operator that wants to associate its brand with an asset carrying institutional sports backing without going through a direct negotiation with CBF or individual clubs, R10 Score works as an exposure platform that is already built. ## Tylty Company, tipsters and education for bettors The second layer of the group is Tylty Company, the company that holds the historical core of the operation. It gathers professional tipsters that deliver predictions to a betting audience and, in parallel, offers courses where Lucas Tylty teaches the analytical criteria he applies himself. For an operator in Brazil that piece matters for two reasons. First, because there is a qualified audience already inside the betting ecosystem. Second, because the educational arm builds a layer of players with more sophisticated criteria, who tend to stay active for longer than the average user. ## Agência Fluma, OTG Ventures and the move toward influencers and technology The group rounds out the offering with Agência Fluma, an agency specialised in influence, brands and people, and with OTG Ventures, a unit oriented to developing technology solutions inside the holding. Fluma works on activations for partner brands including the R10 Score Vasco basketball team, while OTG Ventures works as an internal innovation vehicle. For a regulated betting house in Brazil evaluating an integrated partner across media, influencers and product, Grupo OTG offers a proposition that combines three channels under a single commercial counterpart.
Grupo OTG - Technical Sheet
HQCuiabá, Brasil
CountryBrasil
CityCuiabá
Employees11-50
ProductsR10 Score portal and app with Ronaldinho Gaúcho, Tylty Company (professional tipsters), Education courses for bettors, Agência Fluma (influence and brands), OTG Ventures (technology solutions), Activations with R10 Score Vasco basketball team
Webhttps://grupootg.com