Digital Element, provider of Localization and GeoIP

Digital Element, provider of Localization and GeoIP
Digital Element is the global pioneer in IP geolocation technology, founded in 1999 as part of Digital Envoy and recognized as the first provider to patent the process of linking an IP address to a geographical location. For over 25 years, its NetAcuity solution has become the industry standard for IP geotargeting, used by thousands of global companies in sectors such as digital advertising, streaming, digital rights management, and iGaming regulatory compliance.
For iGaming operators, Digital Element, through NetAcuity, offers the ability to geolocate users at the country, region, city, and postcode level in real-time, with support for ZIP+4 in the United States. This is the only solution on the market with such hyperlocal precision. This is critical for operators with state licenses in markets like New Jersey, Pennsylvania, or Michigan, where verifying that the user is within authorized geographical limits must be absolutely precise. Its Nodify product complements geolocation with additional intelligence on IP behavior, identifying if they are behind anonymizers, VPNs, dark networks, or if they exhibit risky patterns. This advanced intelligence layer is especially relevant for detecting players who try to evade geographical restrictions through residential proxies or commercial VPN services, which are the main vector of evasion in regulated markets. Digital Element was the first IP geolocation provider to obtain accreditation from the Media Rating Council (MRC), the independent industry body that certifies the validity and reliability of audience measurement services. This certification, coupled with over two decades of experience and partnerships with global commercial partner networks that contribute location data, positions NetAcuity as the most trusted option for iGaming operators who need to demonstrate the robustness of their geo-verification systems to regulators. For the Latin American market, where countries like Brazil, Colombia, and Peru are implementing regulatory frameworks that require location verification as a licensing condition, Digital Element represents a proven enterprise solution with global coverage, IPv6 support, and daily updates of proxy and VPN inventories, ensuring that operators can meet the most demanding geolocation requirements regardless of the market in which they operate.
Digital Element - Technical Sheet
Founded1996
HQGeorgia, Estados Unidos
CountryEstados Unidos
LicensesAcreditación MRC (Media Rating Council) para NetAcuity
Webhttps://www.digitalelement.com
Jobshttps://www.digitalelement.com/company/careers/

Social media