Bloomreach — Engagement & Retargeting

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Bloomreach: The Agentic Platform for Infinite Personalization

Founded in 2009, Bloomreach has evolved from an SEO tool into the ultimate "Commerce Experience Cloud." Their vision for 2026 is centered around Loomi AI, a native artificial intelligence specifically trained for commerce that acts in real-time on customer and product data. For any brand with large inventories and complex databases, Bloomreach offers the ability to deliver individual experiences that feel "magical," seamlessly connecting on-site search with retargeting campaigns.

Bloomreach, established in 2009, operates within the marketing technology sector, specializing in engagement and retargeting solutions. Headquartered in California, USA, the company has developed a platform designed to address the complexities of customer interaction and product presentation for businesses with extensive inventories and intricate customer databases. Its focus is on providing tools that enable individualized customer experiences, bridging on-site search functions with retargeting campaign strategies. The company's technology centers on what it terms "Loomi AI." This native artificial intelligence is specifically trained for commerce applications, processing customer and product data in real time. For iGaming operators, this approach aims to facilitate dynamic personalization across various touchpoints, potentially enhancing user engagement and optimizing conversion paths. The underlying principle is to deliver tailored customer journeys that respond to individual preferences and behaviors as they unfold. Bloomreach holds several certifications pertinent to data security and operational integrity. These include SOC 2 Type II (completed for 2026), ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018, ISO 9001, and ISO 22301. Additionally, the company asserts compliance with GDPR and LGPD regulations. These certifications and compliance measures indicate a commitment to data governance and operational standards, which are critical considerations for iGaming businesses operating in regulated markets. The platform is positioned as a "Commerce Experience Cloud," aiming to offer a unified solution for managing personalized customer interactions. Rather than focusing on a single marketing channel, Bloomreach's offering integrates various aspects of the customer journey, from initial site exploration to subsequent retargeting efforts. The objective is to create a cohesive and responsive experience for the end-user, adapting to their interactions with an operator's offerings.
Bloomreach - Technical Sheet
Founded2009
HQCalifornia, Estados Unidos
CountryEstados Unidos
LicensesSOC 2 Tipo II (Completado 2026), ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018, ISO 9001, ISO 22301, Cumplimiento GDPR, LGPD
Webhttps://www.bloomreach.com/en/industries/igaming

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