Insider — Engagement & Retargeting

Sirius AI™: The Triad of Generative, Predictive, and Agentic Intelligence

What gives Insider One a distinct competitive advantage in 2026 is its Sirius AI™ engine, which integrates three layers of intelligence to cover every stage of the customer lifecycle:

• Predictive AI: Anticipates future behaviors, identifying users with a high probability of churn or purchase propensity to act proactively.
• Generative AI: Automates the creation of personalized segments, images, and copy using simple prompts, increasing team productivity by up to 60%.
• Agentic AI (Agent One™): Introduces autonomous agents capable of reasoning and making decisions. For example, the Shopping Agent can initiate a WhatsApp conversation to answer questions and guide a user who abandoned a cart towards completing a purchase without human intervention.

Omnichannel Orchestration and the "Be First" Approach

Insider One understands that in 2026, customers are everywhere. Its platform supports the largest number of native channels in the industry, including WhatsApp, SMS/RCS, Email, Web, App, and InStory. Thanks to its Insights Agent, the system continuously monitors campaign performance, detecting risks and opportunities to automatically replicate successful strategies. Headquartered in Istanbul with a strong presence in over 25 countries, Insider positions itself as the undisputed leader for companies looking to be first movers in the era of "Agentic Search and Commerce."