VeliTech — PAM & Core

VeliTech — PAM & Core logo
B2B arm of Veli Group with integrated iGaming suite combining VeliHorizon (PAM core), VeliSports (sportsbook), VeliGames (30,000+ games), VeliEDGE (CRM), VeliPayments and VeliPlay (proprietary crash games), specialised in ultra-regulated markets and African omnichannel.
## A B2B provider born from real B2C brand operation VeliTech is the B2B division of Veli Group, an international group that maintains in parallel active B2C operations with its own brands in various markets. That duality is a structural characteristic of the product: the technology is built and validated in real commercial operation, not as pure software sold to third parties. The group's B2C brands include Paridirect.com (African flagship), Casongo in the Democratic Republic of Congo with presence from Kinshasa to Pointe-Noire combining retail, USSD and online channels, Spilleboden.dk in Denmark and Casino999 with specific focus on the Danish market. The technical architecture is sustained on disciplines such as Domain Driven Design, functional programming and SRE practices, a base that in practice explains the product's emphasis on reliability and scalability. ## VeliHorizon as PAM core with integrated CRM and risk management The central product is VeliHorizon, an iGaming management system that goes beyond traditional PAM. The architecture is data-driven, based on microservices and API, with integrated modules for player account management, KYC and fraud detection, gameplay logs, real-time risk management and transaction support. On top of Horizon the other suite products are mounted. VeliSports covers pre-match and live sportsbook with multiple sports including football, basketball, American football, tennis and eSports, with real-time odds updates and responsive interface. VeliGames aggregates content from 300+ game providers with more than 30,000 titles through a single API integration, and includes tools for game segmentation per bonus, free bets for integrated sportsbook, bonus abuse mitigation, loyalty points, custom cashback, lottery and tournaments. VeliEDGE is the customer engagement layer with marketing automation, retention and player experience. VeliPayments is the gateway that consolidates multiple payment methods in a unified interface. ## VeliPlay as proprietary crash games studio An additional piece of the portfolio that deserves attention is VeliPlay, internal Veli Group studio dedicated to developing crash games and instant games. The existence of a proprietary studio allows the group to offer exclusive content to operators taking the platform, a differential layer compared to providers that depend exclusively on third-party aggregation. Chief Product Officer Darren Calvia confirms in official communications that exclusive crash and instant games are part of the standard launch package for new operators migrating to the VeliTech stack. The fantasy sports grid completes the portfolio for operators looking to diversify offering beyond traditional casino and sportsbook. ## Focus on ultra-regulated markets and African omnichannel VeliTech's commercial strategy concentrates on geographies that combine regulatory demand with local operational complexity. The group's declared emphasis is operating in ultra-regulated markets with intuitive UX, a decision validated with presence in Denmark (premium European jurisdiction) and simultaneously in sub-Saharan Africa where the combination of physical retail, USSD for feature phones and online platform is indispensable. The omnichannel layer is structural to the product, not an add-on. The most recent documented case is the migration of Jogabets to the VeliTech stack for growth in Mozambique in May 2026, with CRM, sportsbook, game aggregation and exclusive crash games as launch package. Implementation Manager Mariam Mchedlishvili reports stability from day one and positive engagement metrics post-launch. For an iGaming operator targeting Africa, emerging markets with a feature phone base, demanding Nordic jurisdictions or any geography where the combination of omnichannel and regulatory compliance defines viability, VeliTech offers a platform specifically architected for those demands.
VeliTech - Technical Sheet
CountryChipre
CityLimassol
ProductsVeliHorizon (iGaming core / PAM with CRM and risk management), VeliSports (multi-sport pre-match and live sportsbook), VeliGames (aggregator with 30,000+ games from 300+ providers), VeliEDGE (customer engagement and marketing automation), VeliPayments (gateway with multi-method consolidation), VeliPlay (proprietary crash and instant games studio), Fantasy sports platforms, Microservices and API-driven architecture, Omnichannel capability (retail + USSD + online), KYC, fraud detection and real-time risk management
Webhttps://velitech.com