Córdoba Lottery launches its Experiencia Lotería program
Lotería de Córdoba is preparing to launch Experiencia Lotería, a new benefits program that will be officially presented on Friday, August 28, in the provincial capital. The initiative aims to expand the organization's offerings and create new experiences for the community through a benefits scheme associated with the entity.
The presentation will take place on the esplanade of the Cabildo de Córdoba, in an event open to the public where the details and operation of the program will be revealed. With this tool, the lottery seeks to add a new way to connect with its audiences and strengthen its sales network. The project is driven by Lotería de Córdoba itself, along with Agencia Córdoba Turismo and the Government of Córdoba, according to the official invitation, and comes shortly after the entity consolidated its quality management system, with the continuity of its certification under the IRAM ISO 9001 standard and the obtainment of a sustainability validation.
Lotería de Córdoba is the state body that administers gambling in the Argentine province of Córdoba and allocates part of its resources to social causes, in addition to maintaining a network of agencies throughout the provincial territory. Experiencia Lotería joins other recent actions by the entity aimed at strengthening its relationship with bettors and its commercial network.
Tags: Córdoba Lottery, Lottery Experience program, Córdoba Tourism Agency, rewards program