Scientific Games extends agreement with La Banca de Quinielas for 4 years

Scientific Games extends agreement with La Banca de Quinielas for 4 years

La Banca de Quinielas of Uruguay and Scientific Games have renewed their alliance for the Ra$padita scratch-off game through a new four-year agreement. The partnership between both organizations spans over two decades and reconfirms the American provider as the main partner of the official Uruguayan operator for the physical instant games segment, a key product for maintaining the lottery's capillary presence in supermarkets, kiosks, and small businesses throughout the country.

In the latest launch under this agreement, La Banca introduced a Ra$padita that incorporates Micromotion technology, a premium effect that creates the illusion of movement on reflective metallic paper. The innovation aims to refresh the product in a segment, that of scratch-offs, which faces competitive pressure from online betting and digital lotteries, but which remains central to traditional lottery models due to its low unit cost and territorial reach.

John Schulz: continuity and responsible growth

John Schulz, President of Global and Americas Instant Products at Scientific Games, celebrated the contract renewal. He emphasized that his teams apply global instant games expertise to continuously improve the Ra$padita portfolio and generate responsible growth, and projected new launches for the Uruguayan market during the agreement's term. The continuity of the relationship also serves as a calling card for Scientific Games with other lottery operators in South America who are evaluating modernizing their instant games portfolios.

La Banca de Quinielas, founded in the 1930s, is the official organization responsible for the management and operation of lotteries and gambling in Uruguay. Its revenues are allocated to social programs, charitable causes, and public health initiatives, and the institution adheres to the international standards of the World Lottery Association regarding responsible gambling, ensuring safe and transparent practices in all products it offers to its players.

Agreement with Fundación Manantiales and preventive approach

Prior to the renewal with Scientific Games, La Banca de Quinielas signed a cooperation agreement with Fundación Manantiales, as part of a strategy aimed at strengthening awareness and support actions against problem gambling. The agreement includes three lines of work: a solidarity scholarship fund for people requiring specialized treatment, awareness-raising audiovisual content for families, and a digital educational platform aimed at teachers, school administrators, sports coaches, and other stakeholders with direct contact with children and adolescents.

For the region, the renewal between La Banca and Scientific Games confirms a clear trend: Latin American lottery operators choose to maintain long-term agreements with global providers to ensure innovation, operational capacity, and international responsible gambling standards. In a market where Brazil, Colombia, Peru, and the Dominican Republic are advancing with more demanding regulatory frameworks for responsible gambling and prevention, having partners with international know-how becomes a competitive advantage for both states and providers aspiring to expand their footprint in Latin America.

Tags: Uruguay, Scientific Games, La Banca de Quinielas, Uruguay lottery, Uruguay scratch cards