Kambi — Sportsbook

Kambi — Sportsbook logo

Kambi: The Trusted Infrastructure for Global Sportsbooks

Founded in 2010 as a spin-off from Kindred Group and gaining full independence in 2014, Kambi has established itself as the preferred technology partner for over 50 operators across more than 60 jurisdictions. Its offering in the Sports Betting Platform category is defined by an extremely robust multi-tenant solution, designed to deliver consistency and performance under pressure. Headquartered in Birkirkara, Malta, with a strong presence in Stockholm and Bucharest, Kambi provides a "one-stop shop" that covers everything from odds compilation and risk management to fully customizable user interfaces, enabling brands like BetPlay, LeoVegas, and Rush Street Interactive to lead their respective markets.

Artificial Intelligence and the Tzeract Trading Engine

What gives Kambi an insurmountable competitive advantage in 2026 is its integration of Tzeract technology, its Artificial Intelligence-powered trading engine. This tool enables instant market creation and odds calculation precision that minimises latency and maximises operator margin. Unlike manual trading models, Kambi's AI ensures consistent quality across thousands of leagues throughout the year. Its flagship product, the Bet Builder, is considered the industry standard for its unparalleled combination capabilities and live Cash Out functionality, critical elements for modern player retention.

The platform also stands out for its differentiation capability. Through the acquisition of Shape Games, Kambi offers its partners native and highly customisable front-ends, allowing each operator to localise their offering and create a unique brand identity. Looking ahead to the 2026 World Cup, Kambi has optimised its platform to handle unprecedented traffic volumes, integrating microbetting solutions and data visualisations that transform the sports viewing experience into a constant interaction opportunity. Its focus on bettor behaviour analysis allows for dynamic adjustment of risk controls, protecting business profitability in high-volatility environments.

Finally, Kambi's commitment to regulatory excellence is absolute. The company has recently achieved significant milestones, such as obtaining manufacturer and distributor licenses in Nevada (USA) in January 2025, a market known for its strict compliance standards. With ISO 27001 and eCOGRA certifications, Kambi ensures that every transaction is secure and transparent. As a company listed on Nasdaq First North (KAMBI), it offers corporate transparency that provides peace of mind to its shareholders and business partners. With a team of over 1,000 professionals, Kambi positions itself as the indispensable strategic engine for any operator aspiring to global dominance in sports betting.

Kambi - Technical Sheet
Founded2010
HQBirkirkara, Malta
CountryMalta
LicensesNevada Gaming Commission, UKGC, MGA, ONJN, ISO 27001, eCOGRA
Webhttps://www.kambi.com

Social media

Frequently Asked Questions

What is Kambi and why is it considered the leading B2B sportsbook globally?
Kambi is a leading B2B sports betting technology provider, renowned for its modular and scalable platform that powers operators worldwide. Its global prestige is based on the robustness of its technology, the breadth of its market offerings, and the accuracy of its data and risk management. They offer a complete solution that allows operators to focus on marketing and customer acquisition, while Kambi handles the technical and operational complexity of the sportsbook, ensuring a high-quality user experience and reliable performance.
What is Kambi and what B2B sportsbook business model does it offer to betting operators in Europe and LATAM?
Kambi is a leading B2B sports betting solutions provider, offering a comprehensive and modular platform to operators in Europe and Latin America. Their business model focuses on delivering cutting-edge technology, including data, odds, and risk management tools, enabling their clients to launch and operate their own sportsbooks. This includes a fully managed service, from initial setup to ongoing support, adapting to the specific regulations of each market.
How does the Kambi platform work: automated trading, risk management, available markets, and sports coverage?
Kambi's platform is characterized by its sophisticated automated trading and advanced risk management tools, which ensure competitive odds and efficient risk balancing for operators. It offers comprehensive sports coverage, encompassing thousands of events and leagues globally, from the most popular sports to niche markets. The platform provides a wide range of pre-match and in-play betting markets, ensuring an attractive and diversified offering for bettors.
What sports markets and bet types does Kambi cover: pre-match, live, parlays, and special bets?
Kambi offers comprehensive coverage of sports markets, encompassing thousands of daily events across a wide range of popular and niche sports. Their platform supports pre-match betting with competitive odds and a wide variety of markets. They particularly excel in live betting, with real-time odds updates and a dynamic experience. They also allow for the creation of complex parlays and offer an extensive selection of special and proposition bets, providing users with a complete and engaging betting experience.
What is Kambi's business model for operators: licensing, revenue share, and trading support included?
Kambi operates under a flexible business model that adapts to the needs of each operator. Generally, it offers a structure that combines a licensing fee for the use of its platform with a revenue share agreement, where Kambi takes a percentage of the revenue generated by bets. This model aligns Kambi's interests with the operator's success. Additionally, its comprehensive service package typically includes robust trading and risk management support, which is crucial for maintaining the sportsbook's competitiveness and profitability.
Which clients does Kambi have and in which countries do they operate: DraftKings, Unibet, Rush Street, and LATAM operators?
Kambi boasts a world-class client portfolio. Its most prominent partners include industry giants like DraftKings and Rush Street in North America, and Unibet in Europe. In Latin America, Kambi has significantly expanded its presence following the regulation of key markets such as Brazil (from January 2025) and Colombia, collaborating with local and international operators to offer high-quality sports betting experiences tailored to the specific characteristics of each country.
How does Kambi integrate with an operator's PAM platform: API, unified wallet, and implementation time?
Kambi facilitates seamless integration with operators' Player Account Management (PAM) platforms through its robust APIs. This integration enables a unified wallet, where player funds are centrally managed for sports betting and other gaming products, enhancing the user experience. Implementation time varies depending on project complexity and the operator's existing infrastructure, but Kambi strives to offer efficient processes and reasonable timelines for a quick go-to-market.
What experience does Kambi have in LATAM and which operators in the region use its platform?
Kambi has a growing and established presence in Latin America, adapting its offerings to the specific characteristics of local markets. Its experience in the region has been strengthened with regulation in countries like Brazil and Colombia. Prominent operators in LATAM that trust Kambi's technology include Rush Street Interactive (BetRivers) in Colombia and Brazil, and other key players seeking a top-tier sportsbook solution. Its platform is designed to meet the demands of Latin American bettors, with localized offerings and optimized performance.
What to evaluate when buying sports betting software like Kambi?
When deciding to purchase sports betting software like Kambi's, it's crucial to evaluate several factors. First, adaptability to current and future regulations is key. Second, the range of sports markets offered and content localization for the Argentine public, including popular sports like football and motorsports. Third, the platform's scalability and stability to handle traffic peaks. Fourth, integration options with local payment methods. Finally, technical support and assistance with risk management are fundamental to ensuring the sportsbook's success and profitability.
What advantages does Kambi offer over other B2B sports betting providers for operators looking to operate in Spain?
For operators looking to launch or improve their sports betting offering in Spain, Kambi offers several advantages. Its platform is designed to comply with the strict regulations of the Spanish market, ensuring legal conformity. It provides a superior user experience with customisation tools and extensive sports coverage tailored to local preferences. Furthermore, its advanced risk management and automated trading allow operators to optimise their margins and compete effectively in a demanding market like Spain.

Latest news and updates from Kambi