Betby, provider of Risk, Trading and Sportsbook

Betby, provider of Risk, Trading and Sportsbook

Betby: Disruptive Innovation in Sportsbook Platforms

Betby has burst into the iGaming industry with a fresh and highly technological offering, establishing itself as a Tier 1 Sportsbook Platform. Its core philosophy is based on total flexibility and speed of implementation, allowing operators to launch a competitive sportsbook in record time. Betby's infrastructure stands out for being extremely lightweight and modern, utilising state-of-the-art software components that guarantee a seamless user experience, both in web versions and native mobile applications, effortlessly adapting to any brand strategy.

Betby, established in 2018 with headquarters in Birkirkara, Malta, operates within the sports betting sector of the iGaming industry. The company holds a B2B license from the Malta Gaming Authority (MGA/B2B/780/2020). Its core offering is a sportsbook platform designed to enable operators to integrate sports betting capabilities into their existing services or launch new ventures. The platform emphasizes rapid deployment and aims to provide a competitive solution for operators seeking to enter or expand within the sports betting market. The Betby platform is engineered with a focus on modern software architecture, which supports both web and native mobile applications. This design choice addresses the need for adaptable branding strategies and a consistent user experience across multiple digital touchpoints. The infrastructure aims for an efficient and streamlined operation, allowing for quick implementation cycles for its clients. Within the sportsbook category, Betby positions its platform as a Tier 1 solution, indicating a focus on comprehensive functionality and reliability. This classification suggests a commitment to providing a robust framework that can handle the demands of a dynamic sports betting environment. The company's approach centers on offering a flexible system that can be tailored to various operational requirements, differentiating it from more rigid, off-the-shelf solutions.
Betby - Technical Sheet
Founded2018
HQRiga, Letonia
CountryLetonia
LicensesMGA (B2B), ONJN (Rumania), Curazao, GLI
Webhttps://www.betby.com

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Betby wins two new awards at EGR B2B and SiGMA Asia

Betby won the Sports Betting Software Innovation award at the EGR B2B Awards 2026 for the third consecutive year and took home the Best Sportsbook Provider award at the SiGMA Asia Awards 2026 in Manila. These are the sixth and seventh accolades of the year and the third in two weeks, following the Best Esports Provider award at the SiGMA Europe Awards. CEO Leonid Pertsovskiy highlighted the team's consistency across all areas of the business.